MEANINGFUL MARKETING SELLS  

Selling your home in the digital age demands a comprehensive and socially relevant marketing strategy.
SOCIAL MEDIA TAKES THE WHEEL

Content is king and we live in a time where you must be compelling to sell. Platforms such as Instagram & Facebook can now reach vast audiences at an unprecedented rate. ​Within moments you can create buzz about a property and peak interest locally and globally. David has a dominant social presence on Instagram and a strong network of influencers  here in New York. From individual posts to specific Influencer events he can promise a property reach beyond compare. 

He most recently orchestrated a Top New York Photographer Influencer event at 111 Murray titled #SEE44West. A gathering of extremely talented people produced content that reached hundreds of thousands of people on Instagram. This ultimately lead to the rental of the apartment which has an asking price of $23,500 per month. Click below to find out more about about the spectacular night.

INSTAGRAM

AUDIENCE

17,000 Followers

Ages 15 - 65+

51% Women

49% Men

REACH

Anywhere from 20,000-100,000 impressions on each post. 

See Example Below

CONTENT

Individual & Team Posts

Video Driven Stories 

Targeted Ad Campaigns

IG TV Films

INSTAGRAM POST EXAMPLE
LISTING 
432 PARK AVENUE 
CAPTION
"Enough to become a bath person?"
ENGAGEMENT TRIGGER
"Share this with a friend who you know enjoys a good bubble bath."
RESULTS
8,400 Likes
231 Comments
316 Shares with other people
454 Saves
85,898 people reached
100,296 people made impressions
 
 
 
STORY TELLING THROUGH FILM

Every home has a story and every story has an audience. It is the duty of your agent to paint a beautiful picture of your home. Film has become an incredible tool to garner the attention of prospective buyers. It also has a high probability of being shared among people. When an individual sees a compelling video they are inclined to send it to friends and family right away. David's architectural background gives him a unique skillset to leverage in the art of film making. His creative eye and direction can tell a story of space in poetic fashion. His team has a crew of talented videographers and editors to handle all interior, exterior and drone footage. 

224 East 52nd St, 14/16
Last Ask: $2,050,000 
DESIGN DRIVEN STAGING 
BEFORE
AFTER

David leverages his architectural background to tap into a network of some of New York's most talented interior designers. Each listing calls for a specific staging strategy and scope of work. Staging can range from modest to super high-end. With the right people at his side he is able to deliver results.

PROVOCATIVE PHOTOGRAPHY
Drawing Through Space

David takes the marketing of your property to the next level by drawing through each space with great detail. This is extremely helpful to explain a property to a buyer outside the traditional floor plan.

Not sure if you're ready to sell yet? A free home valuation is a great place to start!

© 2020 DAVID A. PALMIERI

  • White Instagram Icon
  • Facebook - White Circle
  • White YouTube Icon